Experienced Sales & Marketing Executive - Annandale

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Experienced Sales & Marketing Executive – Annandale

Location: Annandale, New Jersey, United States
Date Posted: April 05

Description

 Richard A. Ricci 

23 Spring Brook Drive Annandale, New Jersey  08801Phone: 908-713-1906E-Mail: rarrich14@embarqmail.com                                         

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OBJECTIVE:    To enter into a Sales/Marketing Management position that will provide me with an opportunity to utilize my leadership skills, business knowledge and accumulated experience in various industries to identify and secure additional business with the purpose of increasing sales while improving bottom line profits.   EXPERIENCE: Rectus-TEMA Corporation (manufacturer of pneumatic and hydraulic quick connect couplings for the medical, pharmaceutical, air breathing, petrochemical, heavy mobile equipment, fluid power, semiconductor, automotive and various industrial markets ) (April 2000 – Present) Vice President Of Sales:* Restructured all of the list prices and discount structure to make them easier for customers to work with as well as more competitive with the market * Devised and started implementation of a business plan that included four additional outside salespeople, another inside salesperson and an application engineer with the objective of increasing sales by 15% - 20 % over the next five years                         * Personally handled large OEM and Private Label Accounts * Increased sales from just over $3,200,000.000 in 1999 to over $7,400,000.00 ( 133.0%) in 2007 * Assumed the position of Vice President Of Marketing for Nycoil when the company was acquired in September 2000* Structured a business strategy to cross sell Rectus-TEMA and Nycoil customers for the benefit of both companies                        * Trained Rectus-TEMA staff on the Nycoil product line* Upgraded and expanded Nycoil’s product line                        * Created new literature (product bulletins & catalogs) for Nycoil                        * Helped evaluate Nycoil’s list prices versus major competitors & recommended changes as required                           * Trained Nycoil sales staff on Rectus-TEMA products                        * Designed layout and wrote copy for Rectus-TEMA and Nycoil advertisements as well as coordinated their placement in various trade magazines     Coilhose Pneumatics (manufacturer of pneumatic accessories such as hoses, tubing, filters – regulators – lubricators, blow guns, quick connect couplings, fittings and other air line components) (May 1989 – March 2000) Vice President Of Marketing:* Responsible for new product development, product launches, trade magazine advertising & trade show participation* Wrote all copy for catalogs/product bulletins & worked with graphics people on cover/page layouts * Personally handled all Private Label, OEM & Foreign Accounts                          * Company grew from just over $3,000,000.00 in sales in 1989 to about $13,000,000.00 in 1999                        * Assisted with upgrading & expanding Acme Automotive’s product line when the company was purchased in March 1995                            The Fonda Group (manufacturer of paper plates, cold cups, food trays and food pails)(June 1986 – December 1988) Corporate Price & Customer Program Administrator:                       

* Evaluated and recommended all price deviations & special quotations (bids, custom prints, etc.)

* Established or approved all merchandising programs (advertising, allowances, rebates, etc.)                        * Improved profit margins while maintaining competitive pricing                        * Kept inventory at acceptable levels through periodic product promotions   Cutler-Hammer – Division Of Eaton Corporation (manufacturer of electrical control products such as motor starters, relays, contactors, limit switches, sensors, push buttons/indicating lights, busway and other related components) (April 1978 – June 1986) Product Application Coordinator:                        * Quoted on and closed orders for custom products such as motor control centers and modified starter units                        * Assisted customers on the technical application of standard and custom products                        * Supervised inside sales staff                        * Transferred to Allentown, Pennsylvania for one year to assist in the start-up of a Regional Customer Service Center   Elastic Stop Nut (manufacturer of self-locking fasteners)(March 1976 – April 1978) Customer Accounts Representative:                       

* Responsible for their two largest nongovernmental accounts, Pratt & Whitney   and General Electric Aircraft Engines

* Quoted prices and lead times* Scheduled new and expedited existing orders to meet   customer requirements                        * Coordinated customer on-site inspection so material could be shipped on time    EDUCATION: Seton Hall University - South Orange, New Jersey   Graduated May 1975B. S. in Business Administration (Major: Marketing)  REFERENCES: Will be furnished upon request       

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